Fashion Merchandising Major (M)
Fashion merchandising focuses on global retail, product and trend analysis, fashion show coordination and visual presentation. Professionals in this field focus on promoting apparel sales and meeting the needs of both customers and designers. Graduates will possess and demonstrate skills and knowledge in pricing, buying, marketing, sales, and creative display. This program is a 1-2-1 partnership with Mount Mary University, which means some of the classes will be held on their campus. Students who complete this degree find careers in retail management, fashion buying, visual merchandising, assortment planning and wardrobe consultation.
By fulling all of the course requirements for the Bachelor's of Science in Fashion Merchandising, students will be able to:
- Demonstrate skills in buying, pricing, marketing and methods of display.
- Promote apparel sales to appropriate customer segments locally and internationally.
- Organize, plan and execute events including fashion shows and promotional engagements.
- Use analytical thinking to make data-driven decisions in budgeting, sales forecasting and financial management.
- Recognize and create effective digital design using industry standard tools.
- Engage in strategic planning in retail, product management and customer engagement
- Develop, execute and measure the quality of campaigns in advertising.
|Core Requirements 1||45|
For transfer students, please see the Advanced Transfer Core.
|Required Core Courses|
|Business Statistics (counted in University Core)|
|Macroeconomics (counted in University Core)|
|Public Speaking (or COMM 201)|
|Interpersonal Communication (or COMM 105)|
|Required Business Core Courses|
|ACCT 203||Financial Accounting||3|
|ACCT 223||Managerial Accounting||3|
|BUS 161||Business Essentials||3|
|BUS 210||Business Law I||3|
|BUS 355||Management Info Systems||3|
|BUS 399||Business Internship||3|
|BUS 453||Business Policy and Ethics (Business School Capstone)||3|
|FIN 300||Principles of Finance||3|
|MGMT 130||Principles of Management||3|
|MGMT 336||Human Resource Management||3|
|MGMT 450||International Business||3|
|MKTG 131||Principles of Marketing||3|
|FSH (MMU) 107||Fashion Concepts and Careers||2|
|FSH (MMU) 109||Intro to Adob||2|
|FSH (MMU) 235/235B||Textiles||4|
|FSH (MMU) 265||Global Retailing Principles||3|
|FSH (MMU) 319||Visual Presentation||3|
|FSH (MMU) 321||History of Costume||3|
|FSH (MMU) 322||Product Analysis||3|
|FSH (MMU) 331||Trend Analysis||3|
|FSH (MMU) 346||Professional Seminar||2|
|FSH (MMU) 367||Merchandising with Plan-O-Grams||3|
|FSH (MMU) 375||Fashion Show Coordination||3|
|FSH (MMU) 380||Special Topics: Merchandise Management||1-3|
|FSH (MMU) 398||Internships: Fashion Careers||2-4|
|FSH (MMU) 418||Buying and Assortment Planning||4|
|FSH (MMU) 436||Apparel Industry Seminar||3|