Business Analytics and Organizational Performance (M)
The Business Analytics program prepares Christian leaders to make data-driven decisions that enhance organizational performance, identify emerging markets, and solve complex business problems. Students apply these skills to specific areas of finance, economics, marketing, and human resources, etc.
Program Learning Outcomes
- Summarize principles of Christian ethics related to business intelligence. b) Summarize principles of bias and fairness as related to business intelligence
- Apply the principles and techniques of database structure, administration, and implementation of data collection capabilities and decision-support systems.
- Understand basic computer programming techniques to facilitate collaboration with stakeholders to work across platforms.
- Describe models for effective decision making to achieve business objectives.
- Compare different organizational behaviors and adapt organization performance strategies.
- Articulate assumptions, analyses, and interpretations of data in a written and oral format.
Curriculum
| Code | Title | Hours |
|---|---|---|
| Core Requirements 1 | 45 | |
| Core Business Requirements | 33 | |
| Major Requirements | 36 | |
| Electives | 6 | |
| Total Hours | 120 | |
- 1
For transfer students, please see the Advanced Transfer Core.
Major Requirements
| Code | Title | Hours |
|---|---|---|
| Required Core Courses | ||
| Business Statistics (counted in University Core ) | ||
| Macroeconomics (counted in University Core ) | ||
| Interpersonal Communication (counted in University Core ) | ||
or COMM 1100 | Public Speaking | |
| Core Business Requirements | ||
| ACCT 2100 | Financial Accounting | 3 |
| ACCT 2200 | Managerial Accounting | 3 |
| BUS 1400 | Quantitative Business Essentials | 3 |
| or BUS 1200 | Business Essentials | |
| BUS 2200 | Business Law I | 3 |
| BUS 3420 | Management Information Systems | 3 |
| BUS 3999 | Business Internship | 3 |
| ECON 2100 | Microeconomics | 3 |
| FIN 3000 | Principles of Finance | 3 |
| MGMT 1200 | Management & Leadership | 3 |
| or BUS 5110 | People-Focused Management | |
| MKTG 1300 | Sales and Marketing | 3 |
| BUS 4420 | Business Policy and Ethics (Business School Capstone) | 3 |
| Total Hours | 33 | |
| Code | Title | Hours |
|---|---|---|
| Required Major Courses | ||
| DSAA 2000 | Introduction to Data Science and Analysis | 3 |
| CSC 2000 | Coding I - Fundamentals | 3 |
| DSAA 3000 | Data Mining and Predictive Analysis | 3 |
| ECON 3350 | An Econometric Survey | 3 |
| DSAA 3100 | Visual Analytics | 3 |
| MGMT 4600 | Diversity, Inclusion, and Human Relations | 3 |
| CSC 3400 | Artificial Intelligence | 3 |
| CSC 3030 | Database Fundamentals | 3 |
| BUAN 4850 | Business Data Analytics Programming with Visualization | 3 |
| BUAN 4900 | Analytics and the Digital Economy | 3 |
| MGMT 3660 | Managing Change | 3 |
| BUAN 4950 | Data Analytics: Integrative Project | 3 |
| Total Hours | 36 | |
Plan
| Semester 1 | Hours | |
|---|---|---|
| ACCT 2000 | Accounting & Finance for Business Professionals | 3 |
| BUS 1400 | Quantitative Business Essentials | 3 |
| ECON 2200 | Macroeconomics | 3 |
| CCE 1010 | Christian Citizen | 3 |
| ENG 1040 | Introduction to Writing | 3 |
| Hours | 15 | |
| Semester 2 | ||
| DSAA 2000 | Introduction to Data Science and Analysis | 3 |
| MGMT 1200 | Management & Leadership | 3 |
| CCE 1030 | Western Thought & Worldview | 3 |
| COMM 1100 or COMM 2100 |
Public Speaking or Interpersonal Communication |
3 |
| HHP 1100 | Stewardship of the Body | 1 |
| HUMAN BEINGS & BEING HUMAN | 3 | |
| Hours | 16 | |
| Semester 3 | ||
| CSC 2000 | Coding I - Fundamentals | 3 |
| BUS 3450 | Business Statistics | 3 |
| ECON 2100 | Microeconomics | 3 |
| CCE 1020 | Western Culture & Worldview | 3 |
| NATURAL SCIENCE | 4 | |
| Hours | 16 | |
| Semester 4 | ||
| ELECTIVE | 3 | |
| BUS 3420 | Management Information Systems | 3 |
| ECON 3350 | An Econometric Survey | 3 |
| CCE 1040 | Science & Humanity | 3 |
| REL 1000 | The Bible | 3 |
| Hours | 15 | |
| Semester 5 | ||
| CSC 3030 | Database Fundamentals | 3 |
| DSAA 3000 | Data Mining and Predictive Analysis | 3 |
| MGMT 4600 | Diversity, Inclusion, and Human Relations | 3 |
| MKTG 1300 | Sales and Marketing | 3 |
| REL 1100 | Christian Faith | 3 |
| Hours | 15 | |
| Semester 6 | ||
| BUS 2200 | Business Law I | 3 |
| DSAA 3100 | Visual Analytics | 3 |
| FAITH & LIFE | 3 | |
| ELECTIVE | 3 | |
| ELECTIVE | 3 | |
| Hours | 15 | |
| Semester 7 | ||
| BUAN 4850 | Business Data Analytics Programming with Visualization | 3 |
| BUAN 4900 | Analytics and the Digital Economy | 3 |
| BUS 3999 | Business Internship | 3 |
| CSC 3400 | Artificial Intelligence | 3 |
| MGMT 3660 | Managing Change | 3 |
| Hours | 15 | |
| Semester 8 | ||
| BUAN 4950 | Data Analytics: Integrative Project | 3 |
| BUS 4420 | Business Policy and Ethics | 3 |
| CREATIVE EXPRESSION | 3 | |
| HHP ACTIVITY | 1 | |
| ELECTIVE | 3 | |
| Hours | 13 | |
| Total Hours | 120 | |
Course options and schedule are subject to change.