Business Analytics and Organizational Performance (M)
The Business Analytics program prepares Christian leaders to make data-driven decisions that enhance organizational performance, identify emerging markets, and solve complex business problems. Students apply these skills to specific areas of finance, economics, marketing, and human resources, etc.
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Program Learning Outcomes
- Summarize principles of Christian ethics related to business intelligence. b) Summarize principles of bias and fairness as related to business intelligence
- Apply the principles and techniques of database structure, administration, and implementation of data collection capabilities and decision-support systems.
- Understand basic computer programming techniques to facilitate collaboration with stakeholders to work across platforms.
- Describe models for effective decision making to achieve business objectives.
- Compare different organizational behaviors and adapt organization performance strategies.
- Articulate assumptions, analyses, and interpretations of data in a written and oral format.
Curriculum
| Code | Title | Hours |
|---|---|---|
| Core Requirements 1 | 45 | |
| Core Business Requirements | 33 | |
| Major Requirements | 36 | |
| Electives | 6 | |
| Total Hours | 120 | |
- 1
For transfer students, please see the Advanced Transfer Core.
Major Requirements
| Code | Title | Hours |
|---|---|---|
| Required Core Courses | ||
| Business Statistics (counted in University Core ) | ||
| Macroeconomics (counted in University Core ) | ||
| Interpersonal Communication (counted in University Core ) | ||
or COMM 1100 | Public Speaking | |
| Core Business Requirements | ||
| ACCT 2100 | Financial Accounting | 3 |
| ACCT 2200 | Managerial Accounting | 3 |
| BUS 1400 | Quantitative Business Essentials | 3 |
| or BUS 1200 | Business Essentials | |
| BUS 2200 | Business Law I | 3 |
| BUS 3420 | Management Information Systems | 3 |
| BUS 3999 | Business Internship | 3 |
| ECON 2100 | Microeconomics | 3 |
| FIN 3000 | Principles of Finance | 3 |
| MGMT 1200 | Management & Leadership | 3 |
| or BUS 5110 | People-Focused Management | |
| MKTG 1300 | Sales and Marketing | 3 |
| BUS 4420 | Business Policy and Ethics (Business School Capstone) | 3 |
| Total Hours | 33 | |
| Code | Title | Hours |
|---|---|---|
| Required Major Courses | ||
| DSAA 2000 | Introduction to Data Science and Analysis | 3 |
| CSC 2000 | Coding I - Fundamentals | 3 |
| DSAA 3000 | Data Mining and Predictive Analysis | 3 |
| ECON 3350 | An Econometric Survey | 3 |
| DSAA 3100 | Visual Analytics | 3 |
| MGMT 4600 | Diversity, Inclusion, and Human Relations | 3 |
| CSC 3400 | Artificial Intelligence | 3 |
| CSC 3030 | Database Fundamentals | 3 |
| BUAN 4850 | Business Data Analytics Programming with Visualization | 3 |
| BUAN 4900 | Analytics and the Digital Economy | 3 |
| MGMT 3660 | Managing Change | 3 |
| BUAN 4950 | Data Analytics: Integrative Project | 3 |
| Total Hours | 36 | |
| Semester 1 | Hours | |
|---|---|---|
| ACCT 2000 | Accounting & Finance for Business Professionals | 3 |
| BUS 1400 | Quantitative Business Essentials | 3 |
| ECON 2200 | Macroeconomics | 3 |
| CCE 1010 | Christian Citizen | 3 |
| ENG 1040 | Introduction to Writing | 3 |
| Hours | 15 | |
| Semester 2 | ||
| DSAA 2000 | Introduction to Data Science and Analysis | 3 |
| MGMT 1200 | Management & Leadership | 3 |
| CCE 1030 | Western Thought & Worldview | 3 |
| COMM 1100 or COMM 2100 |
Public Speaking or Interpersonal Communication |
3 |
| HHP 1100 | Stewardship of the Body | 1 |
| HUMAN BEINGS & BEING HUMAN | 3 | |
| Hours | 16 | |
| Semester 3 | ||
| CSC 2000 | Coding I - Fundamentals | 3 |
| BUS 3450 | Business Statistics | 3 |
| ECON 2100 | Microeconomics | 3 |
| CCE 1020 | Western Culture & Worldview | 3 |
| NATURAL SCIENCE | 4 | |
| Hours | 16 | |
| Semester 4 | ||
| ELECTIVE | 3 | |
| BUS 3420 | Management Information Systems | 3 |
| ECON 3350 | An Econometric Survey | 3 |
| CCE 1040 | Science & Humanity | 3 |
| REL 1000 | The Bible | 3 |
| Hours | 15 | |
| Semester 5 | ||
| CSC 3030 | Database Fundamentals | 3 |
| DSAA 3000 | Data Mining and Predictive Analysis | 3 |
| MGMT 4600 | Diversity, Inclusion, and Human Relations | 3 |
| MKTG 1300 | Sales and Marketing | 3 |
| REL 1100 | Christian Faith | 3 |
| Hours | 15 | |
| Semester 6 | ||
| BUS 2200 | Business Law I | 3 |
| DSAA 3100 | Visual Analytics | 3 |
| FAITH & LIFE | 3 | |
| ELECTIVE | 3 | |
| ELECTIVE | 3 | |
| Hours | 15 | |
| Semester 7 | ||
| BUAN 4850 | Business Data Analytics Programming with Visualization | 3 |
| BUAN 4900 | Analytics and the Digital Economy | 3 |
| BUS 3999 | Business Internship | 3 |
| CSC 3400 | Artificial Intelligence | 3 |
| MGMT 3660 | Managing Change | 3 |
| Hours | 15 | |
| Semester 8 | ||
| BUAN 4950 | Data Analytics: Integrative Project | 3 |
| BUS 4420 | Business Policy and Ethics | 3 |
| CREATIVE EXPRESSION | 3 | |
| HHP ACTIVITY | 1 | |
| ELECTIVE | 3 | |
| Hours | 13 | |
| Total Hours | 120 | |
Course options and schedule are subject to change.